THP

Category: Accessories

TUTTI HANNO PAURA is a special project that combines creativity and zero waste design. Reflecting on the uncertainty in contemporary society, Paura brings a positive vision of the future, giving a new meaning to the term and focusing on what new it can bring out. Research takes shape from the interaction of different worlds that create the concept of uncertainty concrete; brutalist architecture, art, the world of workwear and design come together, creating a personal, new and recognizable aesthetic. The collection was created by focusing on the concept of tangram, a Chinese puzzle which consists in recreating new figures starting from seven triangles cut out on the surface of a square. This concept is reworked in an attempt to recreate, through a visual imagery of reference personalized tangram, which uses not only geometric shapes but also curved lines and interlocking figures, to try to modernize this working method and introduce it into the world of fashion. The product takes the form of clothes and accessories created entirely starting from the shapes extrapolated from the tangram; in this way the clothing does not follow the canons imposed by classic tailoring but adapts to the figures that are proposed. The trousers were designed following the construction of the scaffolding; overlapping panels and trousers placed one on top of the other recall the world of construction sites. Outerwear, tops, shirts and t-shirts follow the panel construction, adapting to the shapes of the revisited tangram. The accessories are designed with the same design method, useful in reducing waste, with great attention to sustainability. The volumes of the bags are random, they follow curves and edges imposed by the starting paper patterns, creating bags, crossbodies, totes and shoppers. The color chart was created taking inspiration from the corrosive action of time on metal structures. The deterioration of the material caused by the chemical-physical relationship with the surrounding environment brings out involuntarily created colors that reflect the raw aesthetic that guides the entire research. The project is characterized by the introduction of new volumes, taken from a selection of images regarding the shapes created involuntarily by the raw material that yields and crumbles, highlighting the internal support structures and the way in which they are transformed. The prints and manipulations work on the world of workwear, taking up metallic details of scaffolding. The PAURA brand has worked to become the bearer of strong ethical values ​​that distinguish it. The attention and care towards materials and production, the integration of upcycling and Zero Waste design in his UTOPIA PROJECT project. Care, attention, patience and continuous study distinguish the project which highlights the values ​​of the brand, which seeks to combine creativity with an ethical purpose, paying attention to sustainability but always approaching it in a creative way. By recovering waste and using the tangram to extrapolate the characteristics of the models, the waste of material during the cutting phase is reduced and the product adapts to the fabric that is proposed. In this special project, the ethics of the brand and its identity are maintained, proposing an innovative vision linked to the changes that are taking place within contemporary society. The essence of our project is change, the creation of a new way of doing things.

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